Day 7: Write a Problem Review Post with Multiple Solutions
Products are purchased to enhance or improve someone’s life in some way. Usually, the consumer is purchasing an item that will solve a problem. One good way to write a review is to address the problem, and then create a post that delivers multiple solutions.
For example, with digital products, you may have a follower who struggles to get traffic to their site. Not only could you recommend a course that teaches organic traffic, but you could also recommend plugins or SEO products that will help them strategically.
Sometimes there is a problem that will have a mix of solutions you can present to your followers. For example, if your readers struggle with insomnia, you might present tangible sleep improvement products such as a white noise machine, but you also might recommend a digital site or app that they can listen to before falling asleep.
For a blog post that tackles a common problem by offering multiple solutions, you’re pointing out various paths your readers can take to solve their problem. This kind of review not only highlights your expertise but also showcases your commitment to providing real value by addressing specific needs with a tailored approach. Here’s how to structure such a post effectively.
1. Introduction: Identifying the Problem
Start with a clear statement of the problem you’re addressing. This not only grabs the attention of those facing this issue but also sets the stage for the solutions you’re about to present.
Example: “Struggling to get eyes on your website? You’re not alone. Boosting site traffic is a common hurdle for many, but fear not—there are multiple ways to clear it.”
2. The Problem Explored
Dive a bit deeper into why this problem is a significant barrier for your readers. Understanding the issue fully will make the solutions more relevant and compelling.
Example for Website Traffic: “Without traffic, your site’s like a ghost town—lots of tumbleweeds and no action. Whether it’s sales, ad revenue, or just getting your message out there, traffic is the lifeblood of any online presence.”
3. Solution 1: A Direct Approach
Introduce your first solution, explaining how it tackles the problem. Be clear about who it’s best for and why it’s an effective option.
Example for Digital Products: “For an in-depth look at organic traffic, the ‘SEO Mastery’ course is unbeatable. It’s comprehensive, ideal for those ready to invest time into long-term growth.”
4. Solution 2: A Complementary Tool
Offer a second solution, possibly a tool that complements the first or serves as an alternative for those with different needs.
Example for Tools: “Not ready for an in-depth look? The ‘QuickBoost SEO’ plugin can start improving your site’s visibility with minimal effort. It’s great for getting quick wins while you learn the ropes.”
5. Solution 3: An Alternative Path
Present a third solution, perhaps one that’s a bit outside the box or caters to a subset of your audience with unique preferences.
Example for Insomnia: “Struggle with insomnia? Alongside a white noise machine to block out disturbances, try the ‘SleepWell’ app. Its guided meditations are perfect for those who need help winding down.”
6. Pros and Cons: A Balanced View
For each solution, briefly discuss its strengths and weaknesses. This helps your readers make an informed decision based on their specific circumstances.
Example: “While ‘SEO Mastery’ is thorough, it requires a time commitment. ‘QuickBoost SEO,’ though faster, may not offer as deep an understanding.”
Example: “The ‘SleepWell’ app is convenient but requires a subscription for full access.”
7. Conclusion: Encouraging Action
Wrap up by encouraging your readers to choose the solution that best fits their situation. Remind them that overcoming the problem will lead to significant improvements in their life or work.
Example: “Whether you dive into a course, start with a plugin, or explore an app, the important thing is to take action. Each step forward is a step closer to solving your problem for good.”
8. Additional Advice
Offer any last tips or words of encouragement. This could be about patience while implementing solutions or about being open to trying multiple strategies.
Example: “Remember, there’s no one-size-fits-all solution. Don’t be afraid to mix and match these options to find what works best for you.”
By crafting your review post in this manner, you not only provide a comprehensive look at the problem and its potential solutions but also position yourself as a trusted advisor, guiding your readers toward a resolution that works best for them.
