If you’re hoping to make money as an affiliate who promotes other people’s products in exchange for a commission, you may find yourself running out of new ways to create content.
The last thing you want to do is create a site that has no innovative ways of communicating with your customers about what they should and should not spend money on.
They want to see fresh ideas, and if you are blogging every day, or even more than once per day, it can be difficult to brainstorm different ways of presenting the information.
Below, you will find 7 different product review ideas that you can use again and again on your blog as you recycle them to cover new products that your customers may need or want.
Write a Review About a Product You Personally Endorse
One of the biggest reasons people will turn to you as an affiliate marketer in their niche is to see what you, personally, recommend. Whenever people are shopping for a product, they can easily land on the sales page or listing and read the features and technical aspects of a product.
But that doesn’t tell them what a real person genuinely recommends based on their experience or certain viewpoints. Start by reviewing a product that you are using now or have used in the past, where you can give a true accounting of what it’s like to use it.
You might discuss things such as why you needed the product, what you discovered in your search for the right one, what made you end up buying this particular product, and whether or not it lived up to your standards once you received and used it.
Write a Top 10 List Review Post
Consumers love lists. One of the best product review slants you can develop is one that gives consumers a top 10 list of choices for their purchase. Many people shop specifically based on what the bestsellers are.
What’s great about writing list reviews as an affiliate is that you can give a summary of 10 different products without going in-depth about each one, and the customer can click through on whatever link they feel is right for them.
This gives you multiple opportunities to earn a commission from your blog post. Many times, if you only write about one product, and the customer feels it’s just not right for them, you will have lost the potential to earn.
This method allows the person reading your blog to pass up any of the options they feel aren’t a good fit and instead choose from a list of 10 products, whichever one they feel is best.
When you write this type of review, you want to create a hyperlink to each of the products and include a thumbnail image, if not larger. You can get away with creating as little as two simple paragraphs – one that summarizes the features and benefits, and one that gives your personal recommendation or assessment of the pros and cons for choosing this option.
Write a Review That Pits Two Products Against Each Other
Narrowing down your product review to showcase two of the best options someone can consider is a great way to explore a little more in-depth, and go over the competing factors between products.
There are some people who want more than one option, but who may become overwhelmed by an entire list of them. Pitting two products against one another allows you to show how each of them stacks up in terms of specific features.
For example, if it’s a tangible product you can compare prices, colors, sizes, capabilities, and more. If it’s a digital product such as a course, you can compare things such as what is covered in the course, price points, media formats, etc.
Write a Review Using Checklist Charts
If you’ve ever gone to Amazon to buy something such as a technical gadget, you may have scrolled down and seen a checklist chart being used. This allows people to see at a glance whether or not a particular product includes a certain feature or detail.
You can create these on your blog so that visitors can tell at a glance whether or not the digital or tangible products you are reviewing have what they feel is important. For example, if you are reviewing electronic TENS units, you might have a chart that tells things such as whether it includes an LCD screen, whether or not it has an automatic shut off, whether or not it includes heat, how many levels of intensity it has, and what the power options are.
Some shoppers prefer an easy visual charted comparison to decide with and don’t need the additional filler verbiage to help convince them to make the purchase.
Write a Case Study Product Review
If you really want to convince your readers that you are making the best recommendation possible, consider creating a case study about a product. This can be a tangible product, such as a case study where you use a certain wrinkle cream for a week to see if it improves your skin.
Or, it can be a digital product case study, such as where you buy a course and implement it, and then share the results of your experience. With these types of products, you have to be careful not to give away too much in your review.
You can’t tell them every step that you took because you would be sharing the course with them. But you can tell them generalizations, such as the fact that you implemented chapter 3 of an eBook and took the necessary SEO recommendations that were made.
Then, you can follow up in your case study with the results of your efforts. Did your site receive more traffic than usual? Did your domain rise in the ranks of the search engine results pages?
You can do this with many different products. You can talk about the ease of use, whether or not you got a return on your investment, and even what you think could be improved or what tips you have for them to make the product work better for them.
Write a Product Fail and Fix Review
Many of your followers may be interested in how to remedy a situation when they have already purchased or are considering purchasing a product with a flaw.
There are many times when you can provide your readers with the fix they need to go through with a purchase in spite of any drawbacks. If you are reviewing a digital product, and it is missing certain vital information, you might be able to explain what they need to know in a separate report when and if they buy through your link.
If it’s a tangible product, you might know of a workaround or a tip to using something to make it work properly or better. Sometimes you can find these tips in the questions and answers section or the comments section on Amazon for tangible products.
Your followers will appreciate this because many affiliates simply try to sweep the flaws a product has under the rug. Consumers will know what’s wrong with the product, and if you can provide a simple fix, you will go a long way in securing their loyalty.
Write a Problem Review Post with Numerous Solutions
Products are purchased to enhance or improve someone’s life in some way. Usually, the consumer is purchasing an item that will solve a problem. One good way to write a review is to address the problem, and then create a post that delivers multiple solutions.
For example, with digital products, you may have a follower who struggles to get traffic to their site. Not only could you recommend a course that teaches organic traffic, but you could also recommend plugins or SEO products that will help them strategically.
Sometimes there is a problem that will have a mix of solutions you can present to your followers. For example, if your readers struggle with insomnia, you might present tangible sleep improvement products such as a white noise machine, but you also might recommend a digital site or app that they can listen to before falling asleep.
These are only 7 of the different types of reviews you can write that most affiliate marketers don’t bother with. Using some of them in another way for you to stand out from the crowd.
I have more types of reviews coming in the next few weeks.
